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4 Reports to Fire Up Your Prospect Pool

ResearchPRO’s Black Gives Back Conversation with Mark Cardwell

August 18, 2022

ResearchPRO CEO, Regina Alhassan speaks with Mark Cardwell who is the principal consultant for Cardwell Communications, a full-service marketing consultancy, and the founder of the Ohio Marketing Association.

He currently serves as a vice-chair board member of the Ohio Association of Nonprofit Organizations and serves as a member of its council of consultants. Mark is also a member of the Americans for the Arts, AEP 6 Equity Task Force, and has participated as an AFTA Expert Consultant. Mark is currently on faculty with the Americans for the Arts project, ARTS U where he continues to facilitate its nonprofit marketing course offered to AFTA members nationwide.

Mark has 30 + years of experience in non-profit arts marketing, operational leadership, executive level management, media sales, and communications. He has a long history of board-level community service and has been recognized for his work with local and national awards.

Mark is also an artist and holds a Bachelor of Fine Arts from the Columbus College of Art and Design.

2:00 A Beloved Community
5:00 The People in Your Neighborhood
10:00 Anonymous Donors
13:00 We Might Have Church
15:00 Communication, Cultural Cues, and Exploitation
20:00 Leaders Who Empower vs. Leaders Who Pacify
25:00 Know Your History
30:00 Redlining and Gentrification
35:00 Who Gets What? How much? When?
40:00 Metrics Don't Make Art
45:00 Investing In Blackness
50:00 What's My Cut?
55:00 Still Stackin' Cotton

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